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Died:
- From NY Times:
Gerald J. Multer, Executive, 61
Published: January 16, 1991
Gerald J. Multer, a founder of Planned Communication Services, which produces television and radio public-service campaigns, died on Sunday in Miami. He was 61 years old and lived in North Miami.
He died of a heart attack, said his wife, the former Elaine Simmons.
Mr. Multer retired as chairman of the Manhattan-based company last year. Before co-founding Planned Communications Services in 1962, he was vice president of Central Feature News Service.
He was born in Brooklyn and attended City College and New York University.
In addition to his wife, he is survived, by his mother, Cele Lipman of North Miami Beach; two children by a previous marriage, Barbara Multer of Hoboken, N.J., and Andrew, of Brooklyn, and two stepchildren, Cheryl Dusek of Miami and Keith Simmons of Detroit.
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